Owning a home is our most cherished dream but most of us cannot buy a home with just our savings and will be needing a home loan. But taking this all-important loan is neither easy, nor simple or cheap.
Today, we have home loan lenders who are catering to all segments of loan seekers including salaried, self-employed and small business owners but over 90% of digital loan applications are still getting rejected.
We asked ourselves why?
We found that online platforms focus only on credit scores and loan eligibility – which then leads to misconceptions like – credit score of 750 is guaranteed of loan or credit score of 400 means rejection. Or if my loan eligibility is 20 lakhs my loan approval for that amount is guaranteed.
Loan seekers are not aware that lenders use over 100 different criteria to decide if your loan should be approved or denied. And that ensuring you apply to the right lender is critical in getting approved.
So, we set out to change how India takes home loans.
We took our lifetime experience in home financing and created a proprietary algorithm that assesses the loan seeker's profile and calculates their chances of getting a loan. We call this their Loan Probability Index or LPi.
We then match the best fit lenders and provide loan application support from the first step to last; Ensuring that each home loan seeker has access to a lender who may be willing to approve their home loan and the expert guidance to bring it to closure.